Identity Development

Update in Progress for Peterson & Associates' 50th Anniversary

We're helping Peterson & Associates to more clearly communicate who they are to their clients and prospects. The updates are being made over the course of 2012 which is the company's 50th Anniversary. The new identity and updated communication pieces will give Peterson & Associates a platform to better serve their clients and the community in the years to come. We're excited to partner with them in this venture.


What if... Space Age Fuel went National?


Every once in awhile we work on projects that are mere speculation for companies we like (or would like to work with). We did this spec work for Space Age a couple of years back (it was on our old blog), but I thought we would share it again for those of you who didn't see it the first round.

This might not be how we would actually approach a brand update for the local Space Age brand, but What If the company went national (or international for that matter)?


What if getting gas could actually be fun? Maybe employees could dress like aliens to pump gas. Maybe visitors could collect a special Exploration Card at each Space Station that they "docked" at. Collect all and win.


Would it be possible to brand Space Age in such a way that people would enjoy and seek out their gas stations? Maybe Space Age could push the brand and be even more successful as a leader in the industry by creating a culture that is more than just "filled with regular".

This post is open for comments so please let us know what you think or Email us your thoughts.

Graphic Standards for Irvington

Motion Graphics & Illustration Venture in the Works

An illustration + motion focused studio is in the works to add to our repertoire without diluting our brand-focused Relevant Studios. We're excited to offer new services to new clients through the Portland Pixel Parlor with the same high level of quality and sophistication that Relevant is known for.

New Identity for Sacred Root

New logo for an Acupuncture & Classical Chinese Medicine business in Sellwood. We're excited about Josh's new identity & website in the works and to see how his business grows. There's more to come for Sacred Root.