CHALLENGE - The goal was to start a new Photography company that looked more established & professional than the host of singlar photographers but that remained approachable.

ACTION - We started with verbal branding to Name the company something that would embody the joy and richness of the photos. Something that would be unique, memorable, and somehow inspiring. Sunshine & Honey was the perfect results from our Brand Naming process. After a name was chosen we went right into developing a logo and identity that would reinforce the name and portray a sense of both vintage & modern style.

RESULTS - The result is a very strong identity, brand, and website that will help our little start-up look credible, unique and help it grow.