L'Etoile French School

CHALLENGE - As a start-up in 2011, L'Etoile needed an identity and web presence that would reflect their trusted staff and unique learning environment.

ACTION - We partnered with L'Etoile by delivering tools to help them promote their organization and build a reputation that is both parent-credible and kid-friendly which sets them apart from other similar offerings in the area.

RESULTS - The staff was able to utilize these new tools and the school filled up to capacity within a month. Since the initial launch, the school has grown to include additional grade levels and we continue to partner with L'Etoile to help the organization communicate its value.

SERVICES PROVIDED

IDENTIFY - Positioning, Logo Design, Identity Development

DEVELOP - Print Design, Web Design & Development, Custom Photography

PROMOTE - Sign Design & Creation, Print Advertising, Banner Ads

MANAGE - Print Production, Web Maintenance, Communications

WEBSITE

letoilefrenchschool.com

BRAND IDENTITY - Visual Assets

BRAND IDENTITY - Assets Development & Illustration

PRINT DESIGN - Business Card

CONTENT DEVELOPMENT - Custom Photography

CONTENT DEVELOPMENT - Printed Posters

ENVIRONMENT DESIGN - Hand-made External Sign

CONTENT DEVELOPMENT - Rendering Enhancement

INTERACTIVE - Website Template Styling

Irvington Club

CHALLENGE - We were given the opportunity to work on the design of the new Irvington Club website. The challenge was to create a site that portrayed the history of the organization (being the first tennis club this side of the Mississippi) while also providing modern and up-to-date functionality and UX.

ACTION - To help improve the overall project we donated half of a logo development for the non-profit so that the updated identity would be a better fit for the organization and in turn enable us to create a better website.

SERVICES PROVIDED

IDENTIFY - Identity Refresh

DEVELOP - Website (Architecture, UX, Front End Design)

BRAND IDENTITY - Visual Assets

LOGO - Before & After

BRAND IDENTITY - Graphic Standards

BRAND IDENTITY - Additional Assets

INTERACTIVE - Website Design

Sunshine & Honey

CHALLENGE - The goal was to start a new Photography company that looked more established & professional than the host of singlar photographers but that remained approachable.

ACTION - We started with verbal branding to Name the company something that would embody the joy and richness of the photos. Something that would be unique, memorable, and somehow inspiring. Sunshine & Honey was the perfect results from our Brand Naming process. After a name was chosen we went right into developing a logo and identity that would reinforce the name and portray a sense of both vintage & modern style.

RESULTS - The result is a very strong identity, brand, and website that will help our little start-up look credible, unique and help it grow.